EXCLUSIVE: Nia Long Talks New Skims Campaign, Shapewear on the Red Carpet and Portraying Michael Jackson’s Mother

Nia Long is the star of Skims' 2024 shapewear crusade, including different assortments from the brand helped to establish by Kim Kardashian and Jens Grede. In the mission, Long models pieces from the Skims Body, Consistent Shape, and Hosiery assortments, putting the brand's different scope of apparent pieces up front.

Lensed by photographic artist and long-term Skims colleague Vanessa Beecroft, the Skims 2024 shapewear crusade with Nia Long is among the brand's generally charming. Pictures from the mission include the entertainer pausing dramatically in different shapewear choices.

"I seriously love the brand. I have bought my own Skims online ordinarily," Long told WWD in a selective meeting. "I think Kim [Kardashian] figures out a lady's body. I think she comprehends the tension that ladies face, particularly on honorary pathways, and when your underpinnings are right, it simply makes the closet substantially more lovely," Long said.

Alongside her overall reverence for the brand, Long told WWD she routinely wears Skims for work, honorary pathway occasions, and that's only the tip of the iceberg. "I totally have worn Skims on honorary pathways. I've worn Skims on sets. I wore skims during 'The Best Man' shoot," she said. 'The Best Man' series that we did on Peacock, Skims was a vital piece of Jordan's closet," Long said to describe her personality.

"It is an incredible privilege to address a lady who has conveyed the heaviness of the world on her shoulders, who raised a group of skilled, wonderful youngsters during when it was truly challenging for individuals of color to be seen and heard; she is a legend. She is a pioneer."

Not just a devotee of the brand, Long praises her experience working together with the inventive group behind Skims for the Shapewear lobby. "Vanessa is astonishing. Her eye is flawless," Long said to describe Beecroft. "It was the most astounding shoot. At the point when you're encircled by greatness—the item, the experience—the result is consistently sure," she said.

"Furthermore, I was encircled by a different gathering of ladies who were there for a certain something, and that was to make the experience agreeable. Certainly perhaps of the most critical shoot I've had in my whole profession," she said.

2024 was an extended period of mission and ability incorporation for Skims, as the brand worked together with a few high-profile stars across crusades. Among the organization's joint efforts, Skims collaborated with individuals from the WNBA for the brand's Fits Everyone crusade last May. Skims additionally benefited from the prominence of "Whelp Summer," banding together with Charli XCX for the Cotton Rib and Cotton Downy styles.